The Winter Olympics in Milan Cortina are not just about the thrilling sports performances, but also the surprisingly reasonable food prices that have caught the attention of fans. As the games kick off with the opening ceremony scheduled for Friday, Team GB is aiming to surpass their previous medal achievements from Beijing, with UK Sport setting a target of three to seven medals for the current Winter Games.
Viewers following the action on BBC and TNT Sports will be pleased to know that attendees at the Winter Olympics are also well catered for in terms of food pricing. Unlike the usual trend of exorbitant prices at major sporting events, social media posts have highlighted the affordability of food options available at the games.
For instance, an nduja pizza is priced at around £7.82, while margherita, ham and cheese, and vegetarian pizzas all cost £6.95 each. Additionally, a gluten-free sandwich is also priced at £6.95. Beverage choices include americano coffee and hot tea at £2.62 each, while prosecco and a spritz cocktail are available for £6.95 and £7.82, respectively.
Snack enthusiasts have a variety of options at reasonable prices, such as crisps for £2.61, popcorn for £2.17, candy for £1.74, assorted muffins for £3.04, and a gluten-free brownie for £3.48. In another photo shared, cheeseburgers, cheese and bacon burgers, chicken burgers, and vegetarian burgers are all priced at £8.69 each, with classic hot dogs available for £6.95.
Social media users have lauded the Winter Games for their fair pricing, with many expressing surprise at the affordability compared to other sporting events. The general sentiment is that the prices at the Winter Olympics are a bargain, especially when compared to similar events in England and the United States.
The Milano Cortina 2026 Winter Olympic Games will run from February 6 to 22, offering over 850 hours of live coverage on discovery+ via Prime Video. Fans can access 24/7 Olympic coverage on TNT Sports 2 with a £3.99 discovery+ Entertainment subscription throughout the games.